Video Views by Ad is the number of times your promoted video has been viewed within the ad placements on Pinterest. It helps measure the effectiveness of your video ad campaign.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Video Views by Ad using Databox, follow these steps:
Cost per thousand impressions (CPM) is a metric used in advertising that represents the cost of reaching 1,000 people with an ad. It helps measure the efficiency of a campaign in terms of cost per impression.
Cost Per Engagement (CPE) by Ad is the average cost incurred for each engagement generated by a specific ad on Pinterest, including clicks, saves, and other interactions.
Paid Engagement by Ad Group measures the total number of interactions with your Pinterest ads, such as clicks, saves, comments, and close-ups, within each ad group.
The Engagement Rate by Campaign metric measures the level of interaction with a specific ad campaign on Pinterest, indicating the effectiveness of the content in capturing and retaining the audience's attention.
Paid Pin clicks by Ad is a Pinterest Ads metric that measures the number of times users clicked on a promoted pin, indicating engagement and interest in the ad. This data helps advertisers assess the effectiveness of their campaigns.
Paid Pin clicks by Objective measures the number of clicks on a Pinterest ad based on the campaign objective set by the advertiser, such as increased brand awareness, website traffic, or app installs.
Reach by Ad Group is a metric that shows the unique number of users who saw your ad within a specific ad group, indicating the potential audience reached by your campaign.
ROAS (Return on Ad Spend) by Campaign metric measures the revenue generated compared to the ad spend for each specific advertising campaign on Pinterest. It indicates the effectiveness of each campaign in driving sales and helps optimize advertising strategies.