The Spend metric in Pinterest Ads refers to the amount of money you have spent on your ad campaigns to reach your target audience and promote your products or services on the platform.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Spend using Databox, follow these steps:
Refine PPC and Social Media strategies with Databox's Pinterest Ads integration. Gain insights into Spend, Engagements, ROAS, and more for optimized Lead Generation, Sales Performance, and Ecommerce campaigns.
Spend by Objective is a metric that shows how much money has been spent on Pinterest Ads campaigns based on the specific advertising objective chosen by the advertiser.
Paid Pin clicks by Ad is a Pinterest Ads metric that measures the number of times users clicked on a promoted pin, indicating engagement and interest in the ad. This data helps advertisers assess the effectiveness of their campaigns.
Earned Pin clicks refer to the total number of times people clicked on your promoted pins after saving them to their own boards, indicating engagement and potential for organic reach.
Paid Outbound Clicks by Ad Group measures the number of clicks on your ads that resulted in users leaving Pinterest to visit your website or landing page, broken down by specific ad groups.
Reach by Ad Group is a metric that shows the unique number of users who saw your ad within a specific ad group, indicating the potential audience reached by your campaign.
ROAS by Ad Group is a metric that measures the revenue generated from each ad group relative to the amount spent on advertising. It helps in assessing the effectiveness and profitability of different ad groups in a Pinterest Ads campaign.
Saves by Ad Group shows the number of times users saved a Pin from a specific ad group. It indicates interest and can lead to increased brand visibility and engagement.
The Save rate by Ad Group metric in Pinterest Ads measures the percentage of users who save your ad to their boards, indicating high interest and potential for future engagement.