Click-through rate (CTR) measures the percentage of users who clicked on a Pinterest ad after seeing it. It indicates ad performance and user engagement.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track CTR using Databox, follow these steps:
The Spend by Ad metric measures the total amount spent on each individual ad campaign on Pinterest, providing insights into budget allocation and performance analysis.
CPE by Ad Group measures the average cost per engagement for each individual ad group on Pinterest, showing effectiveness of targeting and creative.
Paid Engagement by Objective is a Pinterest Ads metric that measures the total engagement (clicks, saves, etc.) generated by a specific campaign objective chosen by the advertiser. It helps track performance and assess the effectiveness of the campaign in meeting its intended goal.
The Earned Click-Through Rate (CTR) by Ad metric measures the percentage of clicks on a Pinterest ad that come from saves, sends, or close-ups.
Paid Outbound Clicks by Ad is a Pinterest Ads metric that tracks the number of clicks on your ad that lead users to another website or landing page, indicating the effectiveness of driving traffic off the platform.
The Paid Saves by Ad Group metric measures the number of times users saved a promoted pin to their boards on Pinterest, indicating strong interest and potential for further engagement.
Save rate by Campaign is a metric in Pinterest Ads that measures the percentage of people who save your ad to their boards, indicating strong interest and potential for future engagement.
Average video play time by Ad Group is a metric that shows the average amount of time users watch a video within each ad group on Pinterest, helping to gauge audience engagement and optimize video content strategy.