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Pardot Company

Prospects by Company shows the number of unique prospects associated with each company in your database, providing insight into the size and quality of your target accounts.

With Databox you can track all your metrics from various data sources in one place.

Company 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Company"?
The Prospects by Company metric in Pardot provides a breakdown of the number of unique individuals (Prospects) associated with each company in your database. This metric can help identify which companies have high potential for lead generation and can help inform targeted marketing strategies towards those companies. It also allows for better organization and segmentation of your database by company.
Example: Example use case: A sales manager wants to see which companies are showing the most interest in their product/service, to prioritize outreach efforts. Prospects by Company provides this insight.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Company in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Company using Databox, follow these steps:

  1. 1
    Connect Pardot that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Company on the Performance screen
  6. 6
    Get Company performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Company
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

Set Goals to track and improve your performance
Performance Screen

Get instant insights into your top-performing metrics
Pardot integration with Databox Track Company from Pardot in Databox GET STARTED

General

  • Description
    Prospects by Company shows the number of unique prospects associated with each company in your database, providing insight into the size and quality of your target accounts.
  • Category
    Marketing Automation
  • Subcategory
    Contacts
  • Date Added
    2020-10-01

Specification

  • Metric Type
    event
  • Dimensional
    Yes
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, yearly, quarterly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 3 year ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

Related Metrics

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