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Outreach Opt Outs by Sequence

Opt Outs by Sequence measures the number of people who have opted out of receiving further communication from a specific outreach sequence or campaign.

With Databox you can track all your metrics from various data sources in one place.

Opt Outs by Sequence 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Opt Outs by Sequence"?
The opt-outs by sequence metric tracks the number of individuals who have chosen to opt-out or unsubscribe from your outreach or marketing communications after receiving a specific sequence of messages. It helps you identify which sequences are not resonating with your audience, allowing you to refine and optimize your outreach strategy to improve overall engagement and retention rates.
Example: Opt Outs by Sequence metric in outreach can help identify which specific email or message in a sequence is causing recipients to unsubscribe, allowing for targeted adjustments to improve engagement.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Opt Outs by Sequence in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Opt Outs by Sequence using Databox, follow these steps:

  1. 1
    Connect Outreach that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Opt Outs by Sequence on the Performance screen
  6. 6
    Get Opt Outs by Sequence performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Opt Outs by Sequence
Outreach integration with Databox Track Opt Outs by Sequence from Outreach in Databox GET STARTED

Outreach Opt Outs by Sequence included in Dashboard Templates 1

  • Live view

    Outreach Email Delivery Overview

    This template will provide you with greater visibility of your email delivery and engagement metrics.

    Outreach

General

  • Description
    Opt Outs by Sequence measures the number of people who have opted out of receiving further communication from a specific outreach sequence or campaign.
  • Category
    Marketing Automation
  • Subcategory
    Message
  • Date Added
    2019-01-10

Specification

  • Metric Type
    current
  • Dimensional
    Yes
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from now to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    No
  • Favorable Trend
    decreasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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