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The Bulk metric refers to the quantity or volume of outreach activities performed, such as sending mass emails or making bulk phone calls to a large number of prospects or customers. It measures the scale of outreach efforts rather than the quality or effectiveness of individual interactions.

With Databox you can track all your metrics from various data sources in one place.

  • About
  • Technical Details
What is "Bulk"?
Bulk metric refers to the collective performance of outreach campaigns or initiatives, typically measured in volume or quantity. It takes into account the number of outreach activities undertaken within a given timeframe, such as the number of emails sent, calls made, or meetings booked. Bulk metrics can provide a general sense of the outreach team's productivity, but should also be complemented by quality metrics to evaluate the effectiveness and impact of outreach efforts.
Example: Tracking the success of a mass email campaign by measuring the Bulk metric, which indicates how many recipients marked the email as spam.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Bulk in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Bulk using Databox, follow these steps:

  1. 1
    Connect Outreach that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Bulk on the Performance screen
  6. 6
    Get Bulk performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Bulk
Outreach integration with Databox Track Bulk from Outreach in Databox GET STARTED

General

  • Description
    The Bulk metric refers to the quantity or volume of outreach activities performed, such as sending mass emails or making bulk phone calls to a large number of prospects or customers. It measures the scale of outreach efforts rather than the quality or effectiveness of individual interactions.
  • Category
    Marketing Automation
  • Subcategory
    Emails
  • Date Added
    2019-01-10

Specification

  • Metric Type
    event
  • Dimensional
    No
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Hourly, daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 3 years ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    Yes

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