Total video views with play-pause cycles for at least 3 seconds split up by Videos. Auto-looping videos are counted as one when loaded. Each subsequent auto-looped play does not increase this metric.
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The Followers by Function metric categorizes a LinkedIn page's audience based on their job functions, providing insights on the types of professionals following the page.
The Engagement Rate measures how effectively your content engages the audience. It's calculated by dividing total interactions (likes, comments, shares, clicks) by impressions. A higher rate indicates stronger audience interest and content relevance.
Unique impressions measure the number of individual LinkedIn users who have viewed a specific piece of content on a Company Page, regardless of how many times they have seen it.
The Total Career Page Views by Seniority metric tracks the total number of times users visit the Careers section of your company's LinkedIn page. This metric helps assess interest in job opportunities, company culture, and employee-related content, providing insight into how many users are exploring potential career options with your company split up by Seniorities.
The Total Career Page Views by Function metric tracks the total number of times users visit the Careers section of your company's LinkedIn page. This metric helps assess interest in job opportunities, company culture, and employee-related content, providing insight into how many users are exploring potential career options with your company split up by Functions.
The Career Page Views (mobile) by Function metric tracks the total number of visits to the Careers section of your company's page from mobile devices. It helps monitor mobile user engagement with your job opportunities and company-related career content, split up Functions.
Video views with play-pause cycles for at least 3 seconds split up by Videos. Auto-looping videos are counted as one when loaded. Each subsequent auto-looped play does not increase this metric.
The time watched for video play-pause cycles that are at least 3 seconds split up by Videos. Video auto-looping will continue to increase this metric for each subsequent play.