Average Dwell Time By Campaign Group measures the average time viewers spend viewing your ads in a specific campaign group.
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To track Average Dwell Time By Campaign Group using Databox, follow these steps:
Average Dwell Time by Ad measures how much time, on average, users viewed your ad.
The Leads by Campaign Group metric displays the total number of leads generated by each campaign group. It provides insights into which campaign groups are most successful in driving lead generation and can help optimize future campaigns.
The Average CTR (Click-Through Rate) by Ad metric shows the average percentage of clicks an ad receives per impression. It provides insight into the ad's effectiveness in driving user engagement and can be used to optimize ad performance.
The estimated number of unique member accounts with at least one impression, split up by Campaigns.
Percentage of conversions relative to clicks (total conversions divided by clicks).
Average amount spent on each conversion (total spent divided by conversions), split up by Ads.
Amount spent per lead collected, split up by Campaign Groups.
Clicks on your ad that led to an event registration, split up by Campaign Groups.