Amount spent per lead collected, split up by Ads.
With Databox you can track all your metrics from various data sources in one place.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Cost per Lead by Ad using Databox, follow these steps:
Average Dwell Time measures the average time viewers spend on your ad before scrolling or clicking.
Average Dwell Time By Campaign Group measures the average time viewers spend viewing your ads in a specific campaign group.
The Daily Budget by Campaign Group metric tracks the total daily budget allocated to a group of campaigns in LinkedInAds.
Cost per Lead (Email) is a metric that measures the average cost incurred to acquire each lead who shares their email address through LinkedIn Ads, split up by Campaign Groups. It is calculated by dividing the total advertising cost by the number of leads that provided their email information. This metric helps evaluate the cost-efficiency of campaigns specifically in terms of generating email contacts, enabling better optimization and budget allocation.
The number of times a member has registered for an event or seminar after clicking on an ad which has a LinkedIn landing page, split up by Campaigns.
Impressions on your ads that led to a conversion, split up by Campaigns.
Percentage of conversions relative to clicks (total conversions divided by clicks), split up by Ads.
Number of times a member opened a lead form, split up by Campaigns.