The Avg. Quantity metric in Google Analytics is a measure of the average number of units sold per transaction. It can be useful in understanding buying patterns and identifying opportunities for upselling or cross-selling.

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  • About
  • Tech details
What is "Avg. Quantity"?
The Avg. Quantity metric in Google Analytics measures the average number of products sold per transaction. It is calculated by dividing the total number of products sold by the total number of transactions. This metric is useful in identifying trends in consumer behavior, such as whether customers are more likely to purchase multiple items per transaction or if they tend to only buy one item at a time. It can also help businesses determine their average order value and make decisions about pricing, promotions, and product bundling.
Example: E-commerce store uses Avg. Quantity metric to measure the average number of products sold per transaction during a specific time period, helping understand customer buying behavior and sales trends.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Avg. Quantity in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Avg. Quantity using Databox, follow these steps:

  1. 1
    Connect Google Universal Analytics that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Avg. Quantity on the Performance screen
  6. 6
    Get Avg. Quantity performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Avg. Quantity
Google Universal Analytics integration with Databox Track Avg. Quantity from Google Universal Analytics in Databox GET STARTED

Basics

  • Description
    The Avg. Quantity metric in Google Analytics is a measure of the average number of units sold per transaction. It can be useful in understanding buying patterns and identifying opportunities for upselling or cross-selling.
  • Category
    Website Analytics
  • Subcategory
    Quantity
  • Date Added
    2015-04-28
  • Default Format
    0.##
  • Cumulative Support
    No
  • Units
    No
  • Granularities
    hourly, daily, weekly, monthly, quarterly, yearly
  • Favorable Trend
    increasing
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    Yes
  • Media Support
    No
  • Dimension
    N/A
  • Metric Type
    general Learn more
  • API Endpoint
    https://analyticsreporting.googleapis.com/v4/reports:batchGet

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