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Google Universal Analytics Goal Value by Channel

The Goal Value by Channel metric in Google Analytics displays the total value generated by different marketing channels in terms of completed goals or conversions. It helps you understand which channels are driving the most valuable traffic to your website and reshape your marketing strategy accordingly.

With Databox you can track all your metrics from various data sources in one place.

Goal Value by Channel 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Goal Value by Channel"?
The Goal Value by Channel metric in Google Analytics shows how much value each marketing channel (such as organic search, paid search, social media, etc.) is generating for you in terms of the goals that you have set up. The value is typically calculated based on the revenue or other monetary value assigned to each goal completion. This metric can help you identify the channels that are most effective in driving goal completions and prioritize your marketing efforts accordingly.
Example: Example: A company can use the Goal Value by Channel metric to determine which marketing channels are generating the most valuable conversions, allowing for more targeted and effective advertising efforts.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Goal Value by Channel in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Goal Value by Channel using Databox, follow these steps:

  1. 1
    Connect Google Universal Analytics that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Goal Value by Channel on the Performance screen
  6. 6
    Get Goal Value by Channel performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Goal Value by Channel
Google Universal Analytics integration with Databox Track Goal Value by Channel from Google Universal Analytics in Databox GET STARTED

Basics

  • Description
    The Goal Value by Channel metric in Google Analytics displays the total value generated by different marketing channels in terms of completed goals or conversions. It helps you understand which channels are driving the most valuable traffic to your website and reshape your marketing strategy accordingly.
  • Category
    Website Analytics
  • Subcategory
    Goals
  • Date Added
    2015-04-28
  • Cumulative Support
    Yes
  • Units
    No
  • Granularities
    hourly, daily, weekly, monthly, quarterly, yearly
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://analyticsreporting.googleapis.com/v4/reports:batchGet

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