Google Universal Analytics Goal Conversion Rate by Channel

The Goal Conversion Rate by Channel metric in Google Analytics measures the percentage of website visitors who completed a specific goal (such as making a purchase or filling out a form) divided by the total number of visitors coming from each marketing channel (such as organic search, social media, or email). This helps identify which channels are driving the most valuable traffic and conversions to your site.

With Databox you can track all your metrics from various data sources in one place.

Goal Conversion Rate by Channel 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Goal Conversion Rate by Channel"?
The Goal Conversion Rate by Channel metric in Google Analytics measures the number of goal conversions divided by the number of sessions for each channel (e.g. organic search, social media, email). It allows you to determine which channels are driving the most effective traffic to your website and helps you optimize your efforts to improve conversions.
Example: The Goal Conversion Rate by Channel metric helps understand which channel drives the highest percentage of goal conversions on a company's website, such as email campaigns driving a high conversion rate compared to social media traffic.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Goal Conversion Rate by Channel in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Goal Conversion Rate by Channel using Databox, follow these steps:

  1. 1
    Connect Google Universal Analytics that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Goal Conversion Rate by Channel on the Performance screen
  6. 6
    Get Goal Conversion Rate by Channel performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Goal Conversion Rate by Channel
Google Universal Analytics integration with Databox Track Goal Conversion Rate by Channel from Google Universal Analytics in Databox GET STARTED

Basics

  • Description
    The Goal Conversion Rate by Channel metric in Google Analytics measures the percentage of website visitors who completed a specific goal (such as making a purchase or filling out a form) divided by the total number of visitors coming from each marketing channel (such as organic search, social media, or email). This helps identify which channels are driving the most valuable traffic and conversions to your site.
  • Category
    Website Analytics
  • Subcategory
    Goals
  • Date Added
    2015-04-28
  • Default Format
    Percentage
  • Cumulative Support
    No
  • Units
    No
  • Granularities
    hourly, daily, weekly, monthly, quarterly, yearly
  • Favorable Trend
    increasing
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://analyticsreporting.googleapis.com/v4/reports:batchGet

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