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Google Analytics 4
Total Revenue by Medium
Total Revenue by Medium is a metric that measures the total amount of revenue generated by each acquisition medium, such as organic search, paid search, email, or social media. It helps to identify which channels are the most effective in generating revenue for the business.
With Databox you can track all your metrics from various data sources in one place.
- About
- Technical Details
What is "Total Revenue by Medium"?
The Total Revenue by Medium metric in Google Analytics 4 provides a comprehensive view of the revenue generated from different marketing channels. It tracks the total revenue generated from each medium such as organic search, paid search, social media, email, referrals, and others. This metric is crucial in understanding the overall effectiveness of each marketing channel and can help optimize marketing efforts to increase revenue.
Example: Total revenue by medium can help determine which marketing channels are generating the most revenue for an e-commerce store, allowing optimizations and informed budget allocation.
Visualizations
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Bar and Line Chart
Used to show comparisons between values.
How to track Total Revenue by Medium in Databox?
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Total Revenue by Medium using Databox, follow these steps:
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1Connect Google Analytics 4 that contains the metric you want to track
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2Select the metric you want to track from the list of available metrics
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3Drag and drop the selected metric onto your dashboard
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4Watch your dashboard populate in seconds
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5Put Total Revenue by Medium on the Performance screen
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6Get Total Revenue by Medium performance daily with Scorecards or as a weekly digest
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7Set Goals to track and improve performance of Total Revenue by Medium
GoalsSet Goals to track and improve your performance
ScorecardsGet your daily progress every morning with Scorecards
Metric DigestReceive detailed weekly performance updates
Metric BuilderBuilt your own custom metrics with Metric Builder
Data CalculationsSet Goals to track and improve your performance
Performance ScreenGet instant insights into your top-performing metrics
General
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DescriptionTotal Revenue by Medium is a metric that measures the total amount of revenue generated by each acquisition medium, such as organic search, paid search, email, or social media. It helps to identify which channels are the most effective in generating revenue for the business.
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CategoryWebsite Analytics
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SubcategoryRevenue
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Date Added2021-01-19
Specification
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Metric Typegeneral
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DimensionalYes
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Decimal DigitsYes
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Currency UnitsYes
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GranularitiesDaily, weekly, monthly, quarterly and yearly.
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Custom Relative PeriodsYes
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Data AvailabilityAt sync, it ranges from 36 months ago midnight to tomorrow.
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Retroactive Data UpdatesNewly synced data is merged with existing data, replacing values for matching periods.
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Future Data AvailableNo
Visualization
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Default FormatPrefixCurrency
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Cumulative GraphYes
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Favorable Trendincreasing
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Media CreativesNo
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ForecastsYes
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BenchmarksNo
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