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Google Analytics 4 Total Revenue by Medium

Total Revenue by Medium is a metric that measures the total amount of revenue generated by each acquisition medium, such as organic search, paid search, email, or social media. It helps to identify which channels are the most effective in generating revenue for the business.

With Databox you can track all your metrics from various data sources in one place.

Total Revenue by Medium 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Total Revenue by Medium"?
The Total Revenue by Medium metric in Google Analytics 4 provides a comprehensive view of the revenue generated from different marketing channels. It tracks the total revenue generated from each medium such as organic search, paid search, social media, email, referrals, and others. This metric is crucial in understanding the overall effectiveness of each marketing channel and can help optimize marketing efforts to increase revenue.
Example: Total revenue by medium can help determine which marketing channels are generating the most revenue for an e-commerce store, allowing optimizations and informed budget allocation.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Total Revenue by Medium in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Total Revenue by Medium using Databox, follow these steps:

  1. 1
    Connect Google Analytics 4 that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Total Revenue by Medium on the Performance screen
  6. 6
    Get Total Revenue by Medium performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Total Revenue by Medium
Goals

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Scorecards

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Metric Digest

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Metric Builder

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Data Calculations

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Performance Screen

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Google Analytics 4 integration with Databox Track Total Revenue by Medium from Google Analytics 4 in Databox GET STARTED

General

  • Description
    Total Revenue by Medium is a metric that measures the total amount of revenue generated by each acquisition medium, such as organic search, paid search, email, or social media. It helps to identify which channels are the most effective in generating revenue for the business.
  • Category
    Website Analytics
  • Subcategory
    Revenue
  • Date Added
    2021-01-19

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    Yes
  • Currency Units
    Yes
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 36 months ago midnight to tomorrow.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    PrefixCurrency
  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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