Engagement Rate by Session Campaign metric measures how effectively a campaign drives interaction on your site per session. It shows the level of user engagement with the content touched via that campaign.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Engagement Rate by Session Campaign using Databox, follow these steps:
The Sessions by Platform metric shows the number of sessions, or website visits, broken down by the device or platform used by the user (i.e. desktop, mobile, tablet).
Bounce Rate is a metric in Google Analytics that represents the percentage of visitors who leave a website without interacting with other pages or elements on the site.
The Active Users by Medium metric in Google Analytics 4 shows the number of currently active users for each traffic medium, such as direct, organic search, social, email, referral, etc., during the selected time period.
Purchase Revenue by Session Source is a metric that measures the revenue generated from purchases made on your website, segmented by the source of the user's session (e.g. organic search, social media, email).
The Sessions per User by Medium metric in Google Analytics 4 measures the average number of website sessions a user has on each traffic source or medium, such as organic search or social media. It helps to understand how engaged users are on different channels and which ones are driving the most traffic.
The Sessions per User by Device Category metric measures the average number of times users are accessing a website or app on a particular device type, such as desktop, mobile, or tablet.
The Total Ad Revenue by Source metric shows the total amount of revenue generated from advertising campaigns across all sources such as search ads, display ads, social media ads, and more.
This metric shows the total revenue generated by each Google Ads keyword text per session on your website. It helps you understand which keywords are driving the most revenue and optimize your ad campaigns accordingly.