DataboxDatabox Databox

Google Analytics 4 Engagement Rate by Session Campaign

Engagement Rate by Session Campaign metric measures how effectively a campaign drives interaction on your site per session. It shows the level of user engagement with the content touched via that campaign.

With Databox you can track all your metrics from various data sources in one place.

Engagement Rate by Session Campaign 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Engagement Rate by Session Campaign"?
Engagement Rate by Session campaign metric calculates the percentage of sessions that involve user interaction on a website or app. It measures the level of engagement by considering the number of sessions with interaction events (such as clicks, views, scrolls) relative to the total number of sessions. A higher engagement rate indicates more active and engaging user behavior.
Example: Analyzing the engagement rate by session campaign metric can help a marketing team to identify which external campaigns or channels are driving the highest level of user interaction and engagement on the website.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Engagement Rate by Session Campaign in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Engagement Rate by Session Campaign using Databox, follow these steps:

  1. 1
    Connect Google Analytics 4 that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Engagement Rate by Session Campaign on the Performance screen
  6. 6
    Get Engagement Rate by Session Campaign performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Engagement Rate by Session Campaign
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

Set Goals to track and improve your performance
Performance Screen

Get instant insights into your top-performing metrics
Google Analytics 4 integration with Databox Track Engagement Rate by Session Campaign from Google Analytics 4 in Databox GET STARTED

General

  • Description
    Engagement Rate by Session Campaign metric measures how effectively a campaign drives interaction on your site per session. It shows the level of user engagement with the content touched via that campaign.
  • Category
    Website Analytics
  • Subcategory
    Engagement
  • Date Added
    2021-01-19

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Maximum Value
    1
  • Decimal Digits
    Yes
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 36 months ago midnight to tomorrow.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    Percentage
  • Cumulative Graph
    No
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

Related Metrics

Track all of your key business metrics from one screen

GET STARTED
Databox app preview