Engagement Rate by Event is a metric that measures the level of interaction and interest your audience has with your content. It calculates the percentage of sessions that included a specific event type, such as video views or button clicks.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Engagement Rate by Event using Databox, follow these steps:
Sessions by Medium is a Google Analytics 4 metric that shows the number of sessions from different marketing channels such as organic, direct, or referral. It helps understand which channels are driving traffic and assists in optimizing marketing efforts.
Engaged Sessions by Session Source measures the number of sessions that included at least one engagement event, such as a scroll or click, grouped by the source (e.g. direct, organic, social). It helps identify which sources drive the highest levels of user engagement on your website.
The Active Users by Event metric shows the number of unique users who have triggered a specific event at least once during a specified time period.
Active Users by Session Source/Medium metric tracks the number of users currently active on the website, segmented by the source and medium through which they arrived. It provides insights into how different marketing channels drive real-time user engagement.
The Event Count per User by Page Path metric shows the total number of events triggered by unique users on each page of a website or app. It helps to identify the most engaging pages and understand user behavior in terms of their interaction with specific pages.
Events per Session by Page Path metric is a measure of how many times an event is fired on a particular page, on average, during a single session. It helps to identify the engagement level of users on specific pages and optimize them accordingly for better conversion rates.
Purchase Revenue by Platform is a Google Analytics 4 metric that shows the revenue generated from purchases across different platforms, such as desktop, mobile, and tablet. Its main purpose is to help businesses determine which platform is generating the most revenue and optimize their marketing efforts accordingly.
Purchase Revenue by Session Medium metric tracks the total revenue generated from completed purchases for each medium which brought users to your website. It helps to identify which marketing channels are generating the most revenue and optimize the marketing spend accordingly.