ARPPU (Average Revenue Per Paying User) by Medium measures the average revenue earned from each paying user within a specific traffic source or marketing channel. It helps identify the most profitable sources of traffic and assists in optimizing marketing campaigns.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track ARPPU by Medium using Databox, follow these steps:
Engaged Sessions by Page Path and Query String measures the number of sessions where users engaged with a particular page on a website for a specified period of time, indicating strong interest or interest in the content.
ARPPU by Platform is a metric that measures the average revenue per paying user on different platforms. It helps businesses understand how much revenue they are generating from users who make a purchase on each platform.
Engagement Rate by Page Path is a metric in Google Analytics 4 that measures the amount of engagement (e.g. time on page, interactions) per page view, averaged across all pageviews for a given page path. It helps quantify the effectiveness of content on a particular page in driving user engagement.
The Event Value by Source metric in Google Analytics 4 measures the total value generated by events grouped by the source. It helps you identify which sources are driving the most valuable actions on your website or app.
Sessions per User by Source is a metric that shows the average number of sessions per user for each traffic source. It can help you understand how engaged users are with your website or app and how effective each traffic source is at driving user behavior.
The Sessions per User by Session Source metric represents the average number of sessions generated per user from a particular source. It helps measure user engagement and the effectiveness of different marketing channels in driving repeat visits.
This metric measures the average number of sessions per user for each country, which helps to understand how engaged users from different countries are on a website or app.
User Engagement by Session Medium measures the level of user engagement on your website or app by session medium such as organic search, paid search, social, etc., helping you understand which medium is driving the most engaged users.