The Active Users by Session Source metric in Google Analytics 4 provides the number of unique users who have interacted with the website or app during a specific time period, segmented by the source of their session (e.g. direct, organic search, referral, social, etc.).
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Active Users by Session Source using Databox, follow these steps:
The Sessions by Platform metric shows the number of sessions, or website visits, broken down by the device or platform used by the user (i.e. desktop, mobile, tablet).
ARPPU by Source is a Google Analytics 4 metric that measures the average revenue per paying user by the source of traffic. It helps you evaluate the value of your customer base from different sources and optimize your marketing efforts.
The Event Value by Medium metric in Google Analytics 4 measures the total value of all events attributed to each traffic source or medium, helping businesses identify the most valuable channels for conversions and revenue generation.
The Events per Session by Device Category metric measures the average number of events triggered by users during a single session, segmented by device category (such as desktop, mobile, or tablet). It helps to understand the level of user engagement with your website or app across different device types.
The Total Revenue by Session Medium metric shows the total amount of revenue generated from each traffic source medium, such as organic search, referral, or paid search, during a specific period of time in Google Analytics 4.
Total Revenue by Event is a metric that tracks the total amount of revenue generated from specific events, such as purchases or subscriptions, on a website or app.
The Total Revenue by Landing Page + Query String metric measures how much revenue each landing page on a website generates. This helps to identify the most effective pages for driving sales and optimizing marketing efforts.
The User Engagement Duration by Session Source/Medium metric measures the average amount of time users spend on a website or app based on the source or medium that drove them to the platform. This helps to understand the effectiveness of different sources in engaging users.