Frequency by Ad metric shows the average number of times an individual has seen a particular ad over a given period, helping to avoid ad fatigue.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Frequency by Ad using Databox, follow these steps:
The Reach by Campaign metric measures the number of unique people who have seen an ad in a particular campaign during a set time period.
CPC (All) by Ad Set is a metric that measures the average cost of each click on your Facebook ad across all placements and devices within a specific ad set.
Link Clicks is a metric that shows the number of clicks your ad received that led people to a destination on or off Facebook, such as your website.
Post Engagement is a metric that measures the number of people who have interacted with your Facebook post and includes likes, comments, shares, and clicks.
Post Shares by Ad Set is a metric that measures the number of times ads within an ad set have been shared on Facebook during a specific time period. It helps evaluate the success of an ad campaign by showing how effectively it's engaging your target audience and reaching a wider audience through social sharing.
The Leads by Ad Set metric shows the number of leads generated by each ad set in a Facebook Ads campaign. It helps identify which ad sets are most effective in driving lead generation.
Purchase ROAS is a metric that helps measure the effectiveness of Facebook Ads campaigns based on the revenue generated compared to the money spent on the ads. It is calculated by dividing the revenue generated by the amount spent on the campaign. A high Purchase ROAS indicates a profitable campaign.
The App Installs metric measures how many times a user installs an app through an ad campaign on Facebook. It helps advertisers gauge the effectiveness of their app promotion and user acquisition strategies.