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Facebook Ads CTR (All) by Ad

CTR (All) by Ad is a Facebook Ads metric that measures the ratio of clicks to impressions for all the ads in a campaign. It helps determine the effectiveness of ad targeting, relevance and creative.

With Databox you can track all your metrics from various data sources in one place.

CTR (All) by Ad 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "CTR (All) by Ad"?
CTR (All) by Ad is a performance metric in Facebook Ads that measures the click-through rate of an ad. It calculates the percentage of people who clicked on an ad after seeing it. This metric includes all clicks on the ad, including link clicks and clicks on other interactive elements, such as buttons or carousel cards. This metric is important because it indicates how engaging and relevant the ad content is to the audience. A high CTR (All) by Ad is a good indicator that the ad is resonating with the target audience and generating the desired actions.
Example: If the CTR (All) by Ad of a particular ad is low, we can conclude that the ad is not resonating with the target audience and needs to be revised for better engagement.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track CTR (All) by Ad in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track CTR (All) by Ad using Databox, follow these steps:

  1. 1
    Connect Facebook Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put CTR (All) by Ad on the Performance screen
  6. 6
    Get CTR (All) by Ad performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of CTR (All) by Ad
Goals

Set Goals to track and improve your performance
Scorecards

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Metric Digest

Receive detailed weekly performance updates
Metric Builder

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Data Calculations

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Performance Screen

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Facebook Ads integration with Databox Track CTR (All) by Ad from Facebook Ads in Databox GET STARTED

General

  • Description
    CTR (All) by Ad is a Facebook Ads metric that measures the ratio of clicks to impressions for all the ads in a campaign. It helps determine the effectiveness of ad targeting, relevance and creative.
  • Category
    Advertising
  • Subcategory
    CTR
  • Date Added
    2017-06-12

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Maximum Value
    1
  • Decimal Digits
    Yes
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly, yearly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 3 years ago 00:00 to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    Percentage
  • Cumulative Graph
    No
  • Favorable Trend
    increasing
  • Media Creatives
    Yes
  • Forecasts
    Yes
  • Benchmarks
    No

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