The Gross Sales by Platform metric shows the total revenue generated from ticket sales across all platforms (website, mobile app, etc.) used by Eventbrite for a given time period.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Gross Sales by Platform using Databox, follow these steps:
The Gross Sales by Platform (Detailed) metric shows the total amount of revenue generated through each platform or channel, such as desktop, mobile, or app, providing a detailed breakdown of how attendees engage with the event.
The Gross Sales by Affiliate Link Name metric shows the total amount of sales generated through each specific affiliate link used to promote an Eventbrite event.
Net Sales by Platform is a metric that displays the total amount of revenue generated by each platform where an event is hosted, after factoring in refunds, processing fees, and other fees.
The Quantity Sold by Sales Channel metric refers to the total number of tickets or registrations sold through specific sales channels, such as online, mobile, or in-person. This metric is useful in measuring the effectiveness of different sales channels and optimizing future marketing strategies.
The "Quantity Sold by Platform (Detailed)" metric provides a detailed breakdown of how many tickets or registrations were sold on each individual platform (e.g. Eventbrite, Facebook, etc.) that an event organizer has utilized to promote and sell tickets for their event.
The Quantity Sold by Affiliate Link Name metric provides the number of tickets sold through a specific link provided by an affiliate. It helps organizers track the effectiveness of their affiliate marketing strategies and identify the top-performing affiliates.
The Attendees by City metric shows how many attendees are from each city, providing insights on where the event is drawing the most interest and allowing organizers to adjust marketing and outreach efforts accordingly.
The Orders by City metric shows the total number of ticket orders placed by attendees in each city where the event is being held, providing insights on the geographical distribution of event attendees and helps event organizers with targeted marketing efforts.