Gross Sales is the total revenue generated by an event before deducting any fees, taxes, or expenses. It reflects the full price paid by attendees for tickets, merchandise, and other items sold through the Eventbrite platform.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Gross Sales using Databox, follow these steps:
This dashboard allows you to track all the common KPIs of events from Eventbrite.
The Gross Sales by Sales Channel metric displays the total revenue generated through different sales channels such as online ticket sales, box office, etc. It helps to track the effectiveness of each sales channel and make informed decisions to maximize revenue.
The Gross Sales by Platform (Detailed) metric shows the total amount of revenue generated through each platform or channel, such as desktop, mobile, or app, providing a detailed breakdown of how attendees engage with the event.
The Fees metric refers to the charges applied by Eventbrite to the total ticket price. These fees can include taxes, payment processing, and service charges, among others.
The Fees by Platform metric shows the breakdown of fees charged by Eventbrite and any associated payment processors for ticket sales on different platforms, such as web or mobile. It helps organizers understand the costs associated with selling tickets on different channels and optimize their pricing strategy accordingly.
The Fees by Ticket metric shows the amount of fees charged per ticket sold, which includes the eventbrite fee and any additional fees added by the organizer. It helps you understand the revenue breakdown of your event.
Net Sales by Ticket is a financial metric that calculates the total revenue generated by ticket sales, minus any applicable taxes or fees.
The Quantity Sold metric refers to the number of tickets or registrations that have been sold for a particular event on Eventbrite. It provides insight into the popularity and success of an event in terms of attendee attendance.
The Attendees metric on Eventbrite refers to the total number of people who have registered or purchased tickets for a specific event. It can be used to gauge the popularity and success of an event.