The Average Duration by Source metric measures the average length of time a call lasts, broken down by the source that drove the call (such as Google Ads or Facebook).
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Average Duration by Source using Databox, follow these steps:
This dashboard measures source & keyword performance by comparing calls by first time callers, total calls and the average duration of all calls.
The Total Calls by Keyword metric in CallRail tracks the number of calls received for each tracked keyword, providing insights into the effectiveness of your marketing campaigns and the keywords that drive the most phone calls.
The Missed Calls by Campaign metric in CallRail shows the number of calls that were not answered by a member of your team, grouped by marketing campaign. This helps to identify which campaigns generate the most missed opportunities.
The Answered Calls metric tracks the total number of incoming calls that were answered by your team or automated system within a specific period of time.
The First Time Callers by Keyword metric helps you identify which keywords are driving new callers to your business, allowing you to optimize your marketing efforts and improve your conversion rates.
The First Time Callers by Landing Page metric shows the number of unique callers who called for the first time after landing on a specific webpage, providing insight into the effectiveness of various website pages in generating new leads for your business.
Leads by Source is a CallRail metric that tracks the number of leads generated by each source of marketing or advertising, providing insights into which channels are driving the most conversions and helping businesses optimize their marketing spend.
Form Submissions by Referrer is a metric that shows which websites or sources are driving the most form submissions on your website. It helps you identify which marketing channels are most effective at generating leads and allows you to optimize your marketing efforts accordingly.
Value by Form assigns a monetary value to each form submission, helping businesses track the financial impact of online inquiries and focus on high-value leads for greater ROI.