Appfigures
Gross MRR by Country Gross MRR by Country measures the total monthly recurring revenue generated by an app in each country, before accounting for any expenses or deductions.
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Used to show comparisons between values.
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To track Gross MRR by Country using Databox, follow these steps:
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Performance ScreenUse this customizable Appfigures Subscriptions Performance Dashboard Template to drill deep into your subscription tracking and have clear insight into your subscriptions by country and your net revenue.
Appfigures
Net Educational Revenue is the total revenue generated by an educational app or game, minus any refunds, chargebacks, or fees associated with the transaction.
Appfigures
The Cancelled Trials by Country metric in AppFigures measures the number of free trials that were cancelled by users from each country within a certain time period.
Appfigures
The Cancelled Subscriptions metric tracks the number of subscribers who have cancelled their recurring subscriptions for a given time period.
Appfigures
New Grace is a retention metric that measures the percentage of customers who have returned to an app after a period of time, such as 30 or 60 days, and made a new purchase or performed a new action.
Appfigures
The Trial Grace Recovery by Country metric in AppFigures tracks the number of users who return to purchase an app after their trial ends, sorted by country.
Appfigures
Ads ECPM by Country is a metric that shows the revenue earned per thousand ad impressions in different countries. It helps app developers understand which countries are generating higher ad revenue and optimize their ad strategies accordingly.
Appfigures
Ad Campaign Clicks measures the total number of clicks generated by an advertising campaign. This metric helps to evaluate the effectiveness of the campaign and identify opportunities for optimization.
Appfigures
Converted Payment Revenue is a metric that measures the total revenue generated by an app or game after all necessary fees (such as app store fees and payment processing fees) have been deducted.
