Gross in-app purchases revenue is the total amount of revenue generated from purchases made within an app, before deducting any fees or commissions.
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To track Gross In-App Purchases Revenue using Databox, follow these steps:
Returns by Country is a metric that tracks the number of app returns per country in a specific time period, indicating which countries have the highest return rates.
In-App Purchases Revenue is a metric that shows the total amount of money earned from transactions made within the app, such as digital items, subscriptions, and upgrades.
The Business Program Revenue by Country metric in AppFigures shows the total revenue earned by your business app in different countries. This helps you identify top-performing regions and tailor your marketing and localization strategies to maximize revenue.
The Gross Business Program Revenue metric in AppFigures is the total revenue generated by your app across all app stores and sales channels before any revenue sharing or fees are deducted.
Reactivations by Country measures the number of users who have reinstalled or reactivated an app in a specific country. It helps track the effectiveness of marketing efforts aimed at bringing back lapsed users and identifies regions where these efforts have been successful.
Ads Revenue is a metric that measures the total amount of revenue generated from advertising within an app. It includes revenue generated from in-app ads, sponsored content, and other forms of advertising.
Ads Requests is a metric that measures the number of times that an ad was requested to be displayed within an app or on a website. It can help app developers and marketers assess the performance and relevance of their ads to their target audience.
The Ads Impressions by Country metric in AppFigures provides insights into the number of times an ad has been displayed to users in different countries. This helps advertisers understand where their campaigns are gaining traction and where they may need to make adjustments to better reach their target audience.