Ads Revenue is a metric that measures the total amount of revenue generated from advertising within an app. It includes revenue generated from in-app ads, sponsored content, and other forms of advertising.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Ads Revenue using Databox, follow these steps:
The Total Net Revenue metric represents the total amount of income generated by an app after all expenses (such as commission fees) have been deducted.
The Gross Revenue by Country metric shows how much revenue an app is generating in each country where it is available, providing insights into its global performance.
Transitions metric in AppFigures shows how many times your app was installed by users who previously had a different app version installed on their device, indicating how well your app's updates are being received and adopted.
The Cancelled Subscriptions metric tracks the number of subscribers who have cancelled their recurring subscriptions for a given time period.
Grace Expired in AppFigures refers to the number of days from the end of a subscription period when a customer is given a grace period to renew their subscription, but fails to do so.
Ads ECPM (Effective Cost per Mille) is a metric that measures the revenue generated by every 1000 ad impressions. It helps app developers to understand the effectiveness of their ad monetization strategy and to optimize their ad placements.
The Ad Campaign Installs by Country metric shows the number of app installs generated by specific ad campaigns within each country.
Ad Campaign Cost is the total amount spent on advertising within a specific campaign. This includes all costs, such as ad creation, placement, and distribution across various channels and platforms.