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Appfigures Ads Revenue

Ads Revenue is a metric that measures the total amount of revenue generated from advertising within an app. It includes revenue generated from in-app ads, sponsored content, and other forms of advertising.

With Databox you can track all your metrics from various data sources in one place.

Ads Revenue 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Ads Revenue"?
Ads Revenue is a metric that measures the amount of money an app generates from advertising. It includes revenue generated from various ad formats, such as banner, interstitial, rewarded video, and native ads. Ads revenue is calculated by multiplying the number of ads served by the eCPM (effective cost per mille) or CPC (cost per click) rate. It is an important metric for app developers as it provides insight into the effectiveness of their advertising strategies and the potential revenue they can generate from ads.
Example: An app developer can track their ad revenue over time using AppFigures to see which ad networks are providing the most revenue, allowing them to make informed decisions on which networks to prioritize in their monetization strategy.
This metric has one or more equivalents:
Appfigures integration with Databox Ad Units Revenue

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Ads Revenue in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Ads Revenue using Databox, follow these steps:

  1. 1
    Connect Appfigures that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Ads Revenue on the Performance screen
  6. 6
    Get Ads Revenue performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Ads Revenue
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

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Performance Screen

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Appfigures integration with Databox Track Ads Revenue from Appfigures in Databox GET STARTED

General

  • Description
    Ads Revenue is a metric that measures the total amount of revenue generated from advertising within an app. It includes revenue generated from in-app ads, sponsored content, and other forms of advertising.
  • Category
    Mobile App Analytics
  • Subcategory
    Revenue

Specification

  • Metric Type
    general
  • Dimensional
    No
  • Decimal Digits
    Yes
  • Currency Units
    Yes
  • Granularities
    Daily, weekly, monthly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 36 months ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    PrefixCurrency
  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    Yes

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