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Appfigures Ads Impressions

Ads Impressions is a metric that measures the number of times an ad has been displayed to users. It represents the total potential exposure of an ad to its intended audience.

With Databox you can track all your metrics from various data sources in one place.

Ads Impressions 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Ads Impressions"?
The Ads Impressions metric measures the number of times an advertisement has been displayed or shown to users. This metric does not measure engagement, clicks, or conversions. It simply shows the reach of an ad campaign. High impressions may indicate a successful ad campaign, but it is important to also consider other metrics to determine the overall effectiveness of an advertising strategy. Additionally, monitoring impressions over time can provide insights into the effectiveness of ad targeting and placement.
Example: A gaming company can use Ads Impressions metric to measure the total number of times their advertisements were displayed on mobile apps during a specific period to assess their advertising reach.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Ads Impressions in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Ads Impressions using Databox, follow these steps:

  1. 1
    Connect Appfigures that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Ads Impressions on the Performance screen
  6. 6
    Get Ads Impressions performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Ads Impressions
Appfigures integration with Databox Track Ads Impressions from Appfigures in Databox GET STARTED

Basics

  • Description
    Ads Impressions is a metric that measures the number of times an ad has been displayed to users. It represents the total potential exposure of an ad to its intended audience.
  • Category
    Mobile App Analytics
  • Subcategory
    Impressions ad
  • Cumulative Support
    Yes
  • Units
    No
  • Granularities
    daily, weekly, monthly, yearly
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    Yes
  • Media Support
    No
  • Dimension
    N/A
  • Metric Type
    general Learn more
  • API Endpoint
    https://api.appfigures.com/v2/reports/ads

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