Clicks by Ad Unit is a metric in Google AdMob that tracks the number of clicks generated by individual ad units within an app. This information can be used to optimize ad placement and ad format to increase revenue.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Clicks by Ad Unit using Databox, follow these steps:
The Network Requests by Format metric in Google AdMob measures the number of requests made by each ad format (such as banner, interstitial, or rewarded video) to the network over a selected time period. It helps to understand which ad formats are being utilized the most and optimize ad placement accordingly.
The Network Requests by Platform metric shows the number of ad requests made from each mobile platform (iOS, Android, etc.) to AdMob servers, helping to identify trends and optimize ad formats and targeting.
Impressions CTR by Ad Unit measures the click-through rate (CTR) of ads served in a specific ad unit, calculated by dividing the number of clicks by the number of impressions.
Impressions RPM (Revenue per Thousand Impressions) is an advertising revenue metric that measures how much money a publisher earned for every 1000 ad impressions served on their app or website.
The Network Requests Matched metric measures the number of ad requests from publishers matched with eligible ads from advertisers within the AdMob network.
The Network Requests Matched by App metric measures the number of requests that were sent by the app to AdMob servers and resulted in an ad being served. It indicates the effectiveness of the app's ad implementation and the relevance of ads being shown to users.
The Network Requests Matched by Format metric tracks the number of ad requests that successfully matched ad formats offered by the AdMob network.
Network Request RPM by Ad Type is a metric that shows the revenue per thousand ad requests per ad type. It helps to analyze the performance and profitability of individual ad types and make informed decisions to optimize the ad inventory.