Google Analytics Landing Page and Lead Tracking Dashboard Template

Template created by Stream Creative Stream Creative
Use this free dashboard template to dig deeper into the specific pages on your website that drive traffic and conversions. Identify your top pages, sessions by source, your overall conversion rate, and more.

Uses one-click integrations:

  • Google Analytics Google Analytics

If you don’t use Google Analytics, you can pull data from any of our 70+ one-click, native integrations or from spreadsheets, databases and other APIs.

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What you’ll learn from this Google Analytics Landing Page and Lead Tracking Dashboard template:

By connecting your Google Analytics account, you’ll learn:

  • Which channels drive the most traffic to my landing pages? See which channels are most effective at driving traffic to your landing pages. Use this information to double-down on the channels that work best and then make adjustments to the ones that underperform.
  • Which pages on my website generate the most pageviews? Identify the specific areas of your website that generate the most pageviews. Compare current performance to previous periods to see if your marketing campaigns are paying off. Measure growth to see if you’re driving more traffic to the right pages.
  • How long do visitors spend on our website? Track the average session duration of your website to see how long your website visitors stick around. Use this information to make improvements to key pages on your website in order to keep people around and improve conversion rates
  • How are our landing pages converting? Track the percentage of people who visit your landing pages and take the desired action (that is, completed a form, made purchase, etc.). Use this information to identify optimization opportunities and prioritize improvements to the landing pages that need them most.
  • What’s the overall bounce rate of our website? LHow many people visit your website and leave without taking any further action? Monitor your website’s bounce rate and make adjustments to key pages on your website in an effort to improve overall engagement and conversion rates.

Pull additional data using our deep integration with Google Analytics.

What else can you track and visualize with our deep integration with Google Analytics? When it comes to attributing your to traffic and conversions, almost anything:

  • Website traffic and conversions
  • Traffic and lead demographics
  • Social media engagement
  • Paid advertising
  • Landing page performance
  • Campaign performance using custom events

There are many, many different metrics and metric combinations you can track using Google Analytics. And in Databox, you can quickly visualize 100s of Google Analytics metrics in a variety of different ways.

Read more about Databox’s Google Analytics integration.

Google Analytics Google Analytics metrics included in this template
  • Avg. Session Duration

    Average Length of a Session during specified Date Range.

  • Bounce rate

    Percentage of Single-Page Sessions in which there was no Interaction with the Page during specified Date Range. A bounced Session has a duration of 0 seconds.

  • Goal Completions

    Number of Conversions during specified Date Range.

  • Goal Conversion Rate

    Sum of all individual Goal Conversion Rates during specified Date Range.

  • Pages / Session

    Average Number of Pages Viewed during a Session during specified Date Range. Repeated Views of a Single Page are counted.

  • Pageviews

    Number of Pages Viewed during specified Date Range. Repeated Views of a Single Page are counted.

  • Pageviews by Page

    Number of Pageviews to each Page during the specified Date Range. This metric is collecting data for the top 500 Pages in the connected Google Analytics Account. To gather data for more than 500 Pages, please use the Query Builder tool.

  • Sessions by Sources

    Number of Sessions during the specified Date Range split up by Sources.

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Customize this dashboard with Databox

Sometimes, you’ll want to dive deeper into performance. When you need to customize this template (or any other dashboard) to include different metrics, add metrics from different sources, etc., you can do so by using Databox’s Dashboard Designer.

The Designer allows you to easily drag-and-drop metrics and visualizations from any data source right into your dashboard.

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