Google Analytics Website Engagement Dashboard Template

Template created by Pepperland Marketing Pepperland Marketing
Use this free dashboard template to monitor how visitors are engaging with your website, with metrics including average time on page, bounce rate, average session duration, the number of unique visitors to your website and % returning visitors and goal conversion rate.

Uses one-click integrations:

  • Google Analytics Google Analytics

If you don’t use Google Analytics, you can pull data from any of our 70+ one-click, native integrations or from spreadsheets, databases and other APIs.

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What you can learn from this Google Analytics Website Engagement Dashboard Template

In this Google Analytics KPI dashboard template, you’ll be able to see how well your website is performing at a high level. No more looking high and low for data. By connecting your Google Analytics account, you’ll learn:

  • How much traffic does my website get daily or monthly? Track the number of new and returning visitors to your website within a specific period of time. Compare these numbers with previous months to see if you’re doing a good job of attracting new users and engaging current followers (or both).
  • Which channels are driving traffic to my website? Identify which channels drive quality traffic to your website and require extra focus and the ones that are underperforming, so you know which ones to optimize or cut.
  • How long do visitors spend on my website on average? Measure how much time on average your website visitors spend actively engaged on your website. Prioritize adjustments to the appropriate pages and make improvements.
  • Which pages on my website are viewed the most? Find out which pages your website visitors view most and better understand the content, products, and/or services that resonate most and prioritize improvements to the appropriate pages.
  • What is the average time users spend on a specific webpage? Track the specific website pages that your visitors view the longest for a better understanding of the content that resonates best.
  • What’s my overall goal conversion rate? See how many of your website visitors have completed the desired or expected action(s) and what percentage of them completed the goals you’ve set in Google Analytics.

Pull additional data using our deep integration with Google Analytics.

What else can you track and visualize with our deep integration with Google Analytics? When it comes to attributing your to traffic and conversions, almost anything:

  • Website traffic and conversions
  • Traffic and lead demographics
  • SEO results
  • Social media engagement
  • Paid advertising
  • Landing page performance
  • Campaign performance using custom events

There are many, many different metrics and metric combinations you can track using Google Analytics. And in Databox, you can quickly visualize 100s of Google Analytics metrics in a variety of different ways.

Read more about Databox’s Google Analytics integration.

Google Analytics Google Analytics metrics included in this template
  • Avg. Time on Page

    Average Amount of Time Users Spent Viewing a specified Page/Screen, or Set of Pages/Screens during specified Date Range.

  • Avg. Session Duration

    Average Length of a Session during specified Date Range.

  • Bounce rate

    Percentage of Single-Page Sessions in which there was no Interaction with the Page during specified Date Range. A bounced Session has a duration of 0 seconds.

  • Goal Completions

    Number of Conversions during specified Date Range.

  • Goal Conversion Rate

    Sum of all individual Goal Conversion Rates during specified Date Range.

  • % New Sessions

    The Procentage of the Sessions that are created by New Users (first-time visits) during specified Date Range.

  • Pages / Session

    Average Number of Pages Viewed during a Session during specified Date Range. Repeated Views of a Single Page are counted.

  • Pageviews

    Number of Pages Viewed during specified Date Range. Repeated Views of a Single Page are counted.

  • Pageviews by Page

    Number of Pageviews to each Page during the specified Date Range. This metric is collecting data for the top 500 Pages in the connected Google Analytics Account. To gather data for more than 500 Pages, please use the Query Builder tool.

  • Sessions

    Number of Sessions during specified Date Range. A session is the period time a user is actively engaged with your website, app, etc.

  • Sessions by Channels

    Number of Sessions during specified Date Range split up by Channels.

  • Users

    Users who have initiated at least one Session during specified Date Range.

Customize dashboard
Explore all of Databox’s functionalities:

Customize this dashboard with Databox

Sometimes, you’ll want to dive deeper into performance. When you need to customize this template (or any other dashboard) to include different metrics, add metrics from different sources, etc., you can do so by using Databox’s Dashboard Designer.

The Designer allows you to easily drag-and-drop metrics and visualizations from any data source right into your dashboard.

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