Net Followers is a measure of the change in the number of followers over a specific time period, taking into account both new followers gained and followers lost. It provides insight into the overall growth or decline of a Twitter account's audience.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Net Followers using Databox, follow these steps:
Inbound Social Media Performance
The Facebook & Twitter dashboard template looks at the performance of your posts based on page views and follower counts.
Use this Twitter report to track and share critical metrics like follower growth, engagement, post performance, and more.
This is expected behavior. Databox calculates the values for the metric ‘Net Followers’ as the difference between values from the metric ‘Total Followers’ from two consecutive days when looking at the Line Chart or as a difference in values from ‘Total Followers’ between the first and last day in the selected Date Range interval. If the data for the first day of the selected interval is missing (the value for ‘Net Followers’ cannot be calculated for Date Ranges that begin before the ‘Net Followers’ metric was first used in Databox – as explained here), the Big Number (the value above the chart) cannot be calculated in Databox. If a narrower Date Range interval is selected, where the first and last day of the set interval have data available, the Big Number will be properly calculated and displayed on the Line Chart. Information on how Databox calculates the values for the ‘Net Followers’ metric and why the Big Number might be missing above a graph is available here.
The values for the X (Twitter) metrics ‘Net Followers’ and ‘Followers to Following Ratio’ are calculated on Databox’s end and are not retrieved directly from the API. The values cannot be validated for these metrics against values seen in the X (Twitter) User Interface.
The Following metric on Instagram Business refers to the measure of people who have chosen to follow your account for updates on your brand. It provides a key insight into your brand's reach and allows you to gauge the effectiveness of your content strategy for building a loyal audience.
The New Following metric measures the number of accounts that started following your business within the last week.
The Subscribers metric on YouTube refers to the number of users who have chosen to follow a particular channel and receive updates when new content is posted. It is an important measure of a channel's popularity and engagement with its audience.
Number of New Tweets Released during the specified Date Range. No historical data is available from before the initial connection. Twitter does not provide net values for this metric directly via their API. We calculate this metric by subtracting the current value from the previous value to determine net change.
Impressions: The number of times a tweet has been viewed by Twitter users, including both organic and paid traffic. This metric gives insight into the reach and potential impact of a tweet.