Unsubscribe Drops by Category measures the proportion of recipients who unsubscribed from emails by category/type, helping identify which types of emails are more likely to result in unsubscribes.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Unsubscribe Drops by Category using Databox, follow these steps:
The Opens by Category metric shows the number of times a recipient opened an email grouped by the category of content within it.
This metric shows the total number of unique email opens by country, providing insights into the geographic engagement of a particular email campaign.
The Clicks metric measures how many times a recipient clicked on a link within the email.
The Unique Clicks by Mailbox Provider metric measures the number of individual clicks on links within an email, organized by the specific mailbox provider of the recipient.
Unsubscribes by Category is a SendGrid metric that shows the number of email recipients who have unsubscribed from specific categories of emails sent by a marketer or a company.
The Bounces by Category metric categorizes bounced emails based on the reason for the bounce, such as invalid email address or mailbox full.
The Spam reports by Category metric gives insights into the types of emails that are being reported as spam, such as content, frequency, or sender reputation. It helps identify areas for improvement in email strategies to reduce spam complaints and improve deliverability.
The Invalid emails metric represents the number of emails that were not delivered due to invalid or non-existent recipient email addresses.