Downgrade Rate measures the percentage of customers who switch to a lower paying plan or cancel their subscription altogether. It helps to identify the reasons for the drop in revenue and take necessary steps to improve it.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Downgrade Rate using Databox, follow these steps:
Churned customers metric measures the number of customers who have canceled their subscription or stopped purchasing from your company during a given time period.
The Reactivated Recurring Revenue metric measures the revenue generated from previously churned customers who have come back to a subscription-based business. It helps track the effectiveness of a company's re-engagement efforts.
Churned Customers Voluntary metric measures the number or percentage of customers who ended their subscription on their own, without any prompts or interventions from the company.
Churned Trialing Customers measures the number of trial users who cancelled their subscription before the end of the trial period.
Converted Recurring Revenue is the revenue generated from new customers who signed up for a recurring subscription plan after a free trial or demo period.
The Existing Customers by Plan ID metric provides insight into the distribution of your current customer base across different pricing tiers or plan levels.
Revenue Churn Delinquent Rate by Plan ID is a metric that calculates the percentage of revenue lost due to customers in specific plan IDs who have become delinquent and stopped paying for their subscriptions.
New Trialing Customers measures the number of new customers who signed up for a free trial during a specific period of time.