Downgrade Rate measures the percentage of customers who switch to a lower paying plan or cancel their subscription altogether. It helps to identify the reasons for the drop in revenue and take necessary steps to improve it.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Downgrade Rate using Databox, follow these steps:
Active Customers by Plan ID shows the number of customers who are currently subscribed to each of your plans, helping you track the popularity of different offerings and identify areas that require more sales or marketing attention.
The Reactivated Recurring Revenue by Plan ID metric measures the amount of recurring revenue generated from reactivated customers, broken down by different subscription plans.
MRR is a crucial metric for subscription-based businesses that measures the predictable, recurring revenue generated from subscriptions each month.
The Existing Customers by Plan ID metric provides insight into the distribution of your current customer base across different pricing tiers or plan levels.
Growth Rate by Plan ID measures the percentage change in revenue for a specific subscription plan over a selected time period, indicating the plan's overall success or challenges in driving growth.
Revenue Churn Voluntary Rate measures the revenue lost due to customers who chose to cancel their subscription or contract voluntarily.
SaaS Quick Ratio measures a companys ability to cover its short term expenses, excluding accounts receivable, through its cash and liquid assets.
The Trial Conversion Time by Plan ID metric shows the average number of days it takes for customers to convert from a trial to a paid subscription, broken down by plan type.