Converted Customers is the number of paying customers who converted from free trials or other conversion events to become paying subscribers during a specific time period.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Converted Customers using Databox, follow these steps:
Downgraded Recurring Revenue measures the reduction in monthly or annual recurring revenue (MRR/ARR) due to customers downgrading their subscription plans or packages.
Future Churn MRR by Plan ID measures the predicted revenue loss due to churn for each subscription plan in the future.
New Recurring Revenue measures the total revenue brought in by new subscriptions in a given period, excluding upgrades, downgrades, and churn.
The Reactivated Customers by Plan ID metric measures the number of customers who were previously inactive but have returned and resumed their subscription to a specific plan.
Upgraded Customers metric calculates the number of customers who have moved to higher-value pricing plans or added more items to their existing plans, indicating increased revenue potential.
Churned Trialing Customers measures the number of trial users who cancelled their subscription before the end of the trial period.
The Revenue Retention Rate by Plan ID metric measures the percentage of recurring revenue a business retains from customers on a specific plan. It helps businesses understand how well they are retaining revenue from different customer segments.
The Plan Changed Recurring Revenue by Plan ID metric tracks the total recurring revenue gained or lost due to changes in customers' subscription plans, broken down by individual plan IDs.