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Mailchimp
Unique Opens by Automations
Unique Opens by Automations is a Mailchimp metric that tracks the number of times an email has been opened by a unique recipient who received it through an automation workflow.
With Databox you can track all your metrics from various data sources in one place.
- About
- Technical Details
What is "Unique Opens by Automations"?
The Unique Opens by Automations metric measures the number of individual email recipients who have opened an email within a specific automation series. This data reflects the effectiveness of your automated email workflows in engaging subscribers and providing them with relevant content. By analyzing this metric, you can identify opportunities to optimize your automation series and improve your overall email marketing performance.
Example: Unique Opens by Automations metric can be used to track the engagement of customers who have completed an automation flow, such as a welcome series or abandoned cart series, to determine the effectiveness of the automation in driving opens and potential revenue.
Visualizations
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Bar and Line Chart
Used to show comparisons between values.
How to track Unique Opens by Automations in Databox?
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Unique Opens by Automations using Databox, follow these steps:
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1Connect Mailchimp that contains the metric you want to track
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2Select the metric you want to track from the list of available metrics
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3Drag and drop the selected metric onto your dashboard
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4Watch your dashboard populate in seconds
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5Put Unique Opens by Automations on the Performance screen
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6Get Unique Opens by Automations performance daily with Scorecards or as a weekly digest
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7Set Goals to track and improve performance of Unique Opens by Automations
GoalsSet Goals to track and improve your performance
ScorecardsGet your daily progress every morning with Scorecards
Metric DigestReceive detailed weekly performance updates
Metric BuilderBuilt your own custom metrics with Metric Builder
Data CalculationsSet Goals to track and improve your performance
Performance ScreenGet instant insights into your top-performing metrics
General
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DescriptionUnique Opens by Automations is a Mailchimp metric that tracks the number of times an email has been opened by a unique recipient who received it through an automation workflow.
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CategoryEmail
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Date Added2015-04-28
Specification
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Metric Typecurrent
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DimensionalYes
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Decimal DigitsYes
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Currency UnitsNo
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GranularitiesDaily, weekly, monthly, yearly, quarterly and all-time.
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Custom Relative PeriodsYes
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Data AvailabilityAt sync, it ranges from now to now.
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Retroactive Data UpdatesNewly synced data is merged with existing data, replacing values for matching periods.
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Future Data AvailableNo
Visualization
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Cumulative GraphNo
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Favorable Trendincreasing
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Media CreativesNo
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ForecastsYes
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BenchmarksNo
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