Total Engagement Rate by Page Update measures the average engagement received over the lifespan of an update on LinkedIn Company Pages, showing the overall performance of content.
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Used to show comparisons between values.
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To track Total Engagement Rate by Page Update using Databox, follow these steps:
Followers metric on LinkedIn Company Pages shows the number of users who have chosen to receive updates from the company. It indicates the reach and engagement potential of the page.
The Total Updates metric on LinkedIn Company Pages tracks the total number of posts, articles, and any other content shared on the page. It serves as a measure of overall activity and engagement.
Impressions refer to the number of times your LinkedIn Company Page content is displayed on someone's screen, whether or not they engage with it. It indicates the potential reach of your posts.
Unique impressions measure the number of individual LinkedIn users who have viewed a specific piece of content on a Company Page, regardless of how many times they have seen it.
The Engagements by Page Update metric tracks the total number of interactions users have with your content, including likes, comments, shares, and clicks, split up by Page Updates. It reflects how much your audience is interacting with your posts.
The Company Home Page Views by Country metric tracks the number of times a company's LinkedIn page is viewed by users. It indicates interest and engagement with the company's brand and content split up by Countries.
The Career Page Views (mobile) by Company Size metric tracks the total number of visits to the Careers section of your company's page from mobile devices. It helps monitor mobile user engagement with your job opportunities and company-related career content, split up Company Sizes.
The Total Comments by Page Update metric measures the number of unique comments on a specific post on a LinkedIn Company Page. This metric provides insights into engagement levels and audience interaction.