Total Company Home Page Views (desktop) by Company Size metric measures the number of times your LinkedIn Company Page is viewed by users on desktop devices, providing insights into overall visibility and engagement levels split up by Company Sizes.
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To track Total Company Home Page Views (desktop) by Company Size using Databox, follow these steps:
Total Reactions represents the overall engagement received, including likes, comments, and shares. This metric helps gauge content performance and audience interaction.
Total Clicks is a metric on LinkedIn Company Pages that measures the total number of clicks on your page's content, including website links, videos, and posts. It shows how engaging and effective your content is in driving user interaction.
The Followers by Function metric categorizes a LinkedIn page's audience based on their job functions, providing insights on the types of professionals following the page.
Followers by Seniority metric on LinkedIn Company Pages shows the distribution of followers based on their seniority level, such as entry-level, mid-level, or senior management, providing insights into your audience demographics.
The Engagement Rate measures how effectively your content engages the audience. It's calculated by dividing total interactions (likes, comments, shares, clicks) by impressions. A higher rate indicates stronger audience interest and content relevance.
The Company Home Page Views by Country metric tracks the number of times a company's LinkedIn page is viewed by users. It indicates interest and engagement with the company's brand and content split up by Countries.
Total Company Home Page Views (mobile) by Function metric tracks the number of times your company's LinkedIn Page is viewed on mobile devices, providing insights into mobile engagement with your brand split up by Functions.
The Custom Button Clicks (desktop) metric tracks the total number of times users click on a custom button (such as "Visit Website" or "Contact Us") from desktop devices. This helps measure how effectively your call-to-action drives engagement and traffic from desktop users.