Followers by Association Type metric on LinkedIn Company Pages shows the number of users who have chosen to receive updates from the company split up by Association Types.
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The ‘Total Followers’ count on LinkedIn may not always match the sum of followers when broken down by demographics, such as country or job title. This discrepancy arises from how LinkedIn tracks and categorizes user data.
LinkedIn users can have overlapping or diverse attributes that influence follower counts in breakdowns. For instance: – A user may list more than one location in their profile. – They might hold multiple job positions simultaneously. – They could list several professional roles.
As a result, a single follower may appear in multiple categories or may not be included in specific breakdowns. This leads to differences between the overall ‘Total Followers’ count and the summed totals of demographic breakdowns.
The Recent Page Updates by Title metric on LinkedIn Company Pages shows the most recent content posted by the page in a chronological list format, allowing visitors to quickly see the latest updates.
The Engagements metric tracks the total number of interactions users have with your content, including likes, comments, shares, and clicks. It reflects how much your audience is interacting with your posts.
Total All Page Views by Country metric tracks the number of times a company's LinkedIn page is viewed by users. It indicates interest and engagement with the company's brand and content split up by Countries.
The Company Home Page Views by Country metric tracks the number of times a company's LinkedIn page is viewed by users. It indicates interest and engagement with the company's brand and content split up by Countries.
The Career Page Views (desktop) by Function metric measures the total number of times users view the Careers section of your company's page specifically from desktop devices. This metric helps track desktop traffic and gauge user interest in job opportunities or company culture from non-mobile platforms split up by Functions.
Total Reactions by Page Update represents the overall engagement received on a LinkedIn Company Page post, including likes, comments, and shares. This metric helps gauge content performance and audience interaction.
Video views with play-pause cycles for at least 3 seconds. Auto-looping videos are counted as one when loaded. Each subsequent auto-looped play does not increase this metric.
The total time the video was watched split by up Videos. Video auto-looping will continue to increase this metric for each subsequent play.