Total value generated by your conversions (value per conversion times conversions). Value can be defined when creating conversions, which is how much you consider each conversion is worth to you.
With Databox you can track all your metrics from various data sources in one place.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Total Conversion Value using Databox, follow these steps:
Clicks by Ad is a LinkedIn Ads metric that measures the total number of clicks received by an individual ad on the platform. This metric provides insights into the performance and effectiveness of specific ads in driving user engagement and directing traffic to the desired landing page.
The estimated number of unique member accounts with at least one impression, split up by Campaigns.
Average Frequency is a metric that indicates the average number of times each unique member account was exposed to an ad. It is calculated by dividing the total number of impressions (or sends) by the reach, which is the estimated number of unique member accounts with at least one impression. This metric helps understand how often target audience is seeing their ads, aiding in the assessment of ad exposure and potential ad fatigue.
Impressions on your ads that led to a conversion, split up by Campaign Groups.
Impressions on your ads that led to a conversion, split up by Ads.
Average amount spent on each conversion (total spent divided by conversions), split up by Campaign Groups.
Revenue generated for ad spend (total conversion value divided by amount spent).
Revenue generated for ad spend (total conversion value divided by amount spent), split up by Ads.