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LinkedIn Ads Engagement by Ad

Engagement by Ad is a metric that measures the number of clicks, likes, comments, shares and follows a specific LinkedIn ad has received. It helps advertisers to understand how much their ad resonates with the audience and to optimize campaigns.

With Databox you can track all your metrics from various data sources in one place.

Engagement by Ad 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Engagement by Ad"?
Engagement by Ad is a LinkedInAds metric that measures the effectiveness of your ads in engaging your target audience. It includes actions such as likes, comments, clicks, shares, and follows, indicating how interested someone is in your brand. Higher engagement rates suggest your ad is resonating well with your audience, leading to stronger brand awareness and potentially improved conversion rates. It's a key performance indicator to track for optimizing your LinkedIn ad campaigns.
Example: Engagement by Ad metric can be used to measure how well a sponsored post on LinkedIn is resonating with the target audience based on likes, comments, and shares.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Engagement by Ad in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Engagement by Ad using Databox, follow these steps:

  1. 1
    Connect LinkedIn Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Engagement by Ad on the Performance screen
  6. 6
    Get Engagement by Ad performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Engagement by Ad
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

Set Goals to track and improve your performance
Performance Screen

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LinkedIn Ads integration with Databox Track Engagement by Ad from LinkedIn Ads in Databox GET STARTED

General

  • Description
    Engagement by Ad is a metric that measures the number of clicks, likes, comments, shares and follows a specific LinkedIn ad has received. It helps advertisers to understand how much their ad resonates with the audience and to optimize campaigns.
  • Category
    Advertising
  • Subcategory
    Engagement
  • Date Added
    2017-11-11

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly, yearly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 2 years ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    Yes
  • Forecasts
    Yes
  • Benchmarks
    No

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