Percentage of conversions relative to clicks (total conversions divided by clicks).
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Track LinkedIn campaign performance with insights on ad spend, CTR, conversions, and ROAS. Built for CMOs, PPC specialists, and LinkedIn Ads pros to refine targeting and maximize ROI.
Average Dwell Time by Ad measures how much time, on average, users viewed your ad.
Engagement is a metric that measures how users interact with your content on LinkedIn. This can include likes, comments, shares, and clicks.
Daily Budget is the maximum amount of money an advertiser sets aside to spend on LinkedIn advertising campaigns on a daily basis.
The estimated number of unique member accounts with at least one impression.
Average amount spent on each conversion (total spent divided by conversions), split up by Campaign Groups.
Revenue generated for ad spend (total conversion value divided by amount spent), split up by Campaign Groups.
Clicks on your ad that led to an event registration.
Clicks on your ad that led to an event registration, split up by Campaigns.