Average Dwell Time by Ad measures how much time, on average, users viewed your ad.
With Databox you can track all your metrics from various data sources in one place.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Average Dwell Time by Ad using Databox, follow these steps:
Impressions by Campaign is a metric used to track the total number of times an ad from a specific campaign has been displayed to users on LinkedIn. It measures overall reach and can provide insight into ad effectiveness.
The Avg. CPM by Campaign Group metric indicates the average cost per thousand impressions (CPM) of ads in a specific campaign group on LinkedIn. It helps measure the efficiency of ad spend and compare performance across different campaign groups.
Average CPM (cost per thousand impressions) is a key metric in LinkedInAds that measures the cost of displaying an ad to a thousand people. It varies based on targeting, bid, ad format, and competition.
The estimated number of unique member accounts with at least one impression, split up by Ads.
Impressions on your ads that led to a conversion, split up by Campaign Groups.
Total value generated by your conversions (value per conversion times conversions). Value can be defined when creating conversions, which is how much you consider each conversion is worth to you.
Number of times a member opened a lead form, split up by Campaigns.
Clicks on your ad that led to an event registration, split up by Campaign Groups.