The Avg. CTR by Campaign Group metric measures the average click-through rate across all campaigns within a specific group, providing an overall performance indicator for the group's ad content and targeting.
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Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Average CTR by Campaign Group using Databox, follow these steps:
Average Dwell Time By Campaign measures the average time viewers spend viewing your ads in a specific campaign.
Average Dwell Time By Campaign Group measures the average time viewers spend viewing your ads in a specific campaign group.
Clicks by Ad is a LinkedIn Ads metric that measures the total number of clicks received by an individual ad on the platform. This metric provides insights into the performance and effectiveness of specific ads in driving user engagement and directing traffic to the desired landing page.
Engagement by Campaign measures the total interactions (clicks, likes, comments, shares) on ads within a campaign, indicating the level of audience engagement with the campaign.
Average CPM (Cost Per Thousand Impressions) is the average cost that an advertiser pays for a thousand ad impressions on LinkedIn.
The Daily Budget by Campaign metric is the amount of money allocated per day for a specific LinkedIn Ads campaign to ensure spending stays within a set budget.
Clicks on your ads that led to a conversion, split up by Campaign Groups.
Clicks on your ad that led to an event registration, split up by Campaigns.