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HubSpot Marketing New Opportunities by Paid Social Source

The New Opportunities by Paid Social Source metric in Hubspot shows the number of new potential customers generated through paid social media marketing efforts, helping businesses measure the effectiveness of their social media advertising campaigns.

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New Opportunities by Paid Social Source 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "New Opportunities by Paid Social Source"?
The New Opportunities by Paid Social Source metric is a measurement of the number of new sales opportunities that were generated through paid social media advertising campaigns. It indicates the effectiveness of advertising efforts on social media platforms like Facebook, LinkedIn, or Twitter and helps businesses evaluate the ROI on those campaigns. By tracking this metric, businesses can identify which social media platforms are driving the most new opportunities and adjust their advertising budgets accordingly. This metric also helps in determining the success of the campaign in terms of generating new leads and boosting sales revenue.
Example: A company can use the New Opportunities by Paid Social Source metric to identify which social media platform drives the majority of their new opportunity leads and adjust their advertising strategy accordingly.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track New Opportunities by Paid Social Source in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track New Opportunities by Paid Social Source using Databox, follow these steps:

  1. 1
    Connect HubSpot Marketing that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put New Opportunities by Paid Social Source on the Performance screen
  6. 6
    Get New Opportunities by Paid Social Source performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of New Opportunities by Paid Social Source
Goals

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Scorecards

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Metric Digest

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Metric Builder

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Data Calculations

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Performance Screen

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Basics

  • Description
    The New Opportunities by Paid Social Source metric in Hubspot shows the number of new potential customers generated through paid social media marketing efforts, helping businesses measure the effectiveness of their social media advertising campaigns.
  • Category
    Marketing
  • Subcategory
    Opportunities
  • Date Added
    2015-07-09
  • Cumulative Support
    Yes
  • Units
    No
  • Granularities
    daily, weekly, monthly, quarterly, yearly, allTime
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://api.hubapi.com/analytics/v2/reports/sources/{time_period1}/{time_period2}

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