The Searches by Keyword metric in Google My Business shows the number of times your business listing has appeared on Google search results for a specific set of keywords or phrases searched by users within a given time period. This metric helps businesses to evaluate which keywords are driving the most visibility for their listing and optimize their GMB profile accordingly.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Searches by Keyword using Databox, follow these steps:
This template will provide you with greater visibility and more control over how your business is displayed in search results.
The Google My Business API is not returning any values via API for metric ‘Searches by Keyword’ when they are below the threshold value of 15 for any Keyword dimension. In Google My Business User Interface, such values will be displayed as ‘<15’, which means the value is below the given threshold. Databox will not show any values in such scenarios due to the API limitation. The same limitation applies to metric ‘Searches’.
The Interactions by Type of Action metric tracks the types of actions taken by users on a Google My Business listing, such as website clicks, direction requests, and phone calls. This helps businesses understand which actions their customers are taking and adjust their strategy accordingly.
Views by Platform and Device is a metric that shows how many times your Google My Business listing was viewed on different devices like desktop, mobile or tablet and platforms like Google Maps or Search. This data can help you optimize your presence on each platform and device for better engagement and visibility.
The Phone Calls metric on Google My Business measures the number of calls that customers make to a business directly from its GMB listing. It helps businesses track the effectiveness of their GMB profile and assess their success in driving phone leads.
The Messages metric in Google My Business tracks the number of customer inquiries and chat messages sent to your business. It helps to measure engagement and customer interaction with your business.
The Bookings metric on Google My Business tracks the number of times customers have made reservations or appointments directly from your GMB listing. It is a crucial metric in measuring the effectiveness of your GMB profile in driving customer engagement and conversions.
The Searches metric in Google My Business indicates how many times your business profile on Google was viewed in the search results for a given time frame. It helps track the visibility of your business online and identify any trends in how often customers are discovering your profile.
The Average Rating metric is a summary of all the ratings gathered from customers for a business on Google My Business. It's displayed as a numerical average rating score from 1 to 5 stars.
Total Reviews is a metric that measures the total number of reviews received by a business on their Google My Business listing, including both positive and negative feedback from customers.