The Events per Session by Session Medium metric in Google Analytics 4 measures the average number of events triggered during a user session, grouped by the medium through which the user came to the site (such as organic search, social media, or email). It helps you understand which acquisition channels are driving more user engagement and interaction with your website or app.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Events per Session by Session Medium using Databox, follow these steps:
The percentage of Users who triggered any Conversion Event.
Conversions by Source is a metric that measures how many conversions (goals completed) were generated by each traffic source on your website, such as organic search, referral, social media, or paid search.
Conversions by Device Category metric measures the number of conversions made by visitors categorized by their device types such as desktop, mobile, and tablet. This metric helps you identify which device type is driving the majority of your conversions, allowing you to optimize your website or campaigns accordingly.
The Active Users by Country metric helps you understand the number of engaged users per country. This metric is important to understand where your audience is located and which countries are more effective for targeting ads.
The Average Purchase Revenue by Country metric measures the average amount of revenue generated by purchases made from a specific country.
The Event Count by Platform metric in Google Analytics 4 measures the total number of events triggered by different platforms such as desktop, mobile, or tablet within a selected time frame.
The Event Count per User by Session Source metric measures the average number of events triggered by each user, segmented by the source of the session. It helps to understand the engagement levels of users from different traffic sources.
The Total Ad Revenue by Platform metric measures the sum of all revenue generated from advertising across different platforms, such as desktop and mobile, within a specified period of time, providing insights into the effectiveness of ad campaigns and platform performance.