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Google Analytics 4 Engagement Rate by Session Source/Medium

Engagement Rate by Session Source/Medium measures the level of interaction users have with your website content, segmented by where they came from (Source/Medium). It indicates the quality of traffic from different channels in terms of user engagement.

With Databox you can track all your metrics from various data sources in one place.

Engagement Rate by Session Source/Medium 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Engagement Rate by Session Source/Medium"?
The Engagement Rate by Session Source/Medium metric in Google Analytics 4 measures the level of interaction visitors have on your website or app based on where they come from. It calculates the percentage of engaged sessions (sessions with interactions such as page views, events, or goals) divided by total sessions, providing insights into the quality of traffic from different sources and mediums.
Example: Analyzing the Engagement Rate by Session Source/Medium can help a marketing team understand which channels are driving the most valuable interactions, leading to optimized campaign strategies.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Engagement Rate by Session Source/Medium in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Engagement Rate by Session Source/Medium using Databox, follow these steps:

  1. 1
    Connect Google Analytics 4 that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Engagement Rate by Session Source/Medium on the Performance screen
  6. 6
    Get Engagement Rate by Session Source/Medium performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Engagement Rate by Session Source/Medium
Google Analytics 4 integration with Databox Track Engagement Rate by Session Source/Medium from Google Analytics 4 in Databox GET STARTED

Basics

  • Description
    Engagement Rate by Session Source/Medium measures the level of interaction users have with your website content, segmented by where they came from (Source/Medium). It indicates the quality of traffic from different channels in terms of user engagement.
  • Category
    Website Analytics
  • Subcategory
    Engagement
  • Date Added
    2021-01-19
  • Default Format
    Percentage
  • Cumulative Support
    No
  • Units
    No
  • Granularities
    daily, weekly, monthly, quarterly, yearly
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://analyticsdata.googleapis.com/v1beta/properties/{propertyId}:runReport

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