The Active Users by Session Medium metric shows the number of unique users who have had at least one session on your website or app, broken down by the medium that brought them to your site (e.g. organic search, paid search, social media, etc.)
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Active Users by Session Medium using Databox, follow these steps:
The Sessions by Session Medium metric reports the number of sessions generated by each traffic medium, such as organic search, paid search, social media, or referral. It helps identify the most effective channels in driving website traffic and assists in optimizing marketing efforts.
The Items Purchased by Session Source metric in Google Analytics4 measures the number of purchased items in a session, grouped by the source that drove traffic to your website. This metric helps you understand which sources are driving more sales and which channels need optimization to increase revenue.
Item Revenue is a Google Analytics 4 metric that measures the total revenue generated from individual products or items sold on your website or app. It gives you insights into the performance of your products and helps you understand which items are driving revenue.
Engagement Rate by Platform measures the level of user engagement with a website or app across different platforms (such as desktop, mobile, or tablet) as a percentage of total sessions. It helps identify which platform is yielding the highest level of engagement and can guide optimization efforts to improve overall user experience.
Engagement Rate by Country is a metric in Google Analytics 4 that measures how actively users from different countries engage with your website or app content. It helps you identify which countries have the highest engagement and which areas may require optimization to boost user interaction.
New Users metric represents the number of unique, first-time users to a website or app during a specific time period. It helps measure the growth of a business's audience and identify opportunities for acquisition and retention strategies.
The Total Ad Revenue by Country metric shows the total amount of revenue generated from advertising in different countries. It helps to identify the top-performing countries where ad campaigns are most successful.
Total Users by Platform measures the number of unique users who accessed your website or app from different devices or operating systems such as desktop, mobile, tablet, Android, iOS, etc.