The Active Users by Medium metric in Google Analytics 4 shows the number of currently active users for each traffic medium, such as direct, organic search, social, email, referral, etc., during the selected time period.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Active Users by Medium using Databox, follow these steps:
Conversions by Event is a Google Analytics 4 metric that measures the number of conversions (e.g. purchases, sign-ups) resulting from specific events (e.g. button clicks, form submissions) triggered on your website or app.
Event Count per User by Page Title is a Google Analytics 4 metric that counts the number of times users trigger specific events on a webpage, such as clicks or form submissions, divided by the number of unique users who visited the page. This metric helps identify how engaged users are with specific page titles on a website.
The Event Count per User by Session Source metric measures the average number of events triggered by each user, segmented by the source of the session. It helps to understand the engagement levels of users from different traffic sources.
The Event Value by Device Category metric shows the total value of events triggered by users on different types of devices like desktop, mobile, or tablet. This helps analyze the behavior of users on various devices and optimize user experience accordingly.
The Views by Country metric shows the number of views for your website or app broken down by the countries where the views originated from. This helps you understand where your audience is coming from and tailor your marketing efforts accordingly.
The Sessions per User by Platform metric shows the average number of times a user interacts with a platform within a given time period, such as a website or mobile app. It helps track user engagement and can help identify areas for improvement.
Total Revenue is a key performance indicator that measures the overall amount of money generated by sales of products or services over a specific period of time.
The Total Revenue by Landing Page metric measures how much revenue each landing page on a website generates. This helps to identify the most effective pages for driving sales and optimizing marketing efforts.