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Google Analytics 4 Active Users by Event

The Active Users by Event metric shows the number of unique users who have triggered a specific event at least once during a specified time period.

With Databox you can track all your metrics from various data sources in one place.

Active Users by Event 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Active Users by Event"?
The Active Users by Event metric in Google Analytics 4 measures the number of unique users who triggered a specified event within a given date range. This metric is useful for understanding the engagement levels of users on your site or app for specific actions, such as video plays, clicks on a particular button or pageviews. By analyzing the Active Users by Event metric, you can identify which events are most popular among your users and optimize your marketing and content strategies accordingly.
Example: Active Users by Event can help measure user engagement for a specific feature on a website or app, such as tracking the number of users who have made a purchase or completed a specific action.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Active Users by Event in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Active Users by Event using Databox, follow these steps:

  1. 1
    Connect Google Analytics 4 that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Active Users by Event on the Performance screen
  6. 6
    Get Active Users by Event performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Active Users by Event
Google Analytics 4 integration with Databox Track Active Users by Event from Google Analytics 4 in Databox GET STARTED

General

  • Description
    The Active Users by Event metric shows the number of unique users who have triggered a specific event at least once during a specified time period.
  • Category
    Website Analytics
  • Subcategory
    Users
  • Date Added
    2021-01-19

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 36 months ago midnight to tomorrow.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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