CPP represents the (estimated) average cost to reach 1,000 people.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track CPP using Databox, follow these steps:
CTR (All) is a Facebook Ads metric that measures the ratio of clicks to impressions for all ad placements. It helps to evaluate the ad's relevance to users and overall performance. A higher CTR indicates better user engagement and ad performance.
CPC (All) by Ad Set is a metric that measures the average cost of each click on your Facebook ad across all placements and devices within a specific ad set.
Link Clicks is a metric that shows the number of clicks your ad received that led people to a destination on or off Facebook, such as your website.
The Post Reactions by Ad Set metric tracks the number of reactions (likes, loves, etc.) received on a Facebook post that was promoted by a specific ad set, providing insights into the ad set's effectiveness in generating engagement with its target audience.
The App Installs metric measures how many times a user installs an app through an ad campaign on Facebook. It helps advertisers gauge the effectiveness of their app promotion and user acquisition strategies.
The App Installs by Ad Set metric measures the number of installs generated by each ad set in a Facebook app install campaign.
Adds to Cart by Ad is a Facebook Ads metric that tracks the number of times users add products to their cart after clicking through an ad. It indicates the effectiveness of the ad in capturing the interest of your target audience and driving them to take a purchase-related action.
This metric measures the total value in dollars of products added to cart by users who clicked on a specific Facebook ad campaign during a given time period.